RGS Holdings
Developer

Founded in 2001 by Hans Futterman, RGS Holdings, LLC is a privately funded real estate development firm with a current focus exclusively in Harlem. Committed to new construction and renovation projects that enhance the neighborhood and help to bring a strong economic base of owners and renters to Harlem, RGS Holdings, LLC works with both private and public property owners to put property to its highest and best use. With a strong community commitment, the principals of RGS Holdings, LLC strive for the continued revitalization of Harlem and the enhancement of its distinctive position as a living landmark. www.rgsholdings.com

Goldman Sachs Urban Investment Group
Equity Member

The Goldman Sachs Urban Investment Group is part of the Merchant Banking Division within The Goldman Sachs Group, Inc. (NYSE:GS). It invests the firm’s capital in real estate projects and operators in emerging or transitional urban areas. The investments range from $5 million to $75 million.  Since 2001, UIG has invested over $250 million of equity capital representing over $13 billion of urban real estate. Founded in 1869, Goldman Sachs is a leading global investment banking, securities and investment management firm.  The firm is headquartered in New York and maintains offices in Los Angeles, San Francisco, and Washington, D.C. To learn more about the Goldman Sachs Urban Investment Group, visit their Website: www2.golmansachs.com/uig/.

GF55
Architecture

GF55 Partners is the partnership of David E. Gross, AIA, Leonard Fuscho, AIA and Shay Alster, AIA dedicated to the practice of Architecture. Founded in 1984, by Gross and Fuscho, as GF55 Architects, the firm offers a complete range of architectural design services. Alster joined the partnership in 2006. Based in New York City with an office in Miami Florida, GF55 has successfully completed projects throughout the United States. GF55 seeks excellence by a collaborative search for the best solution in the creation of architecture. GF55 has LEED certified staff, and is committed to environmental building technology. GF55 has a corporate culture that is dedicated to each client, and is grounded in a “hands on” approach that is practical and effective.

And Partners
Strategic Branding and Advertising

Founded in 1999, And Partners specializes in branding and marketing exceptional real estate projects. The unique and compelling identities and Partners has created demonstrate their expertise in building strong brands through effective positioning and memorable graphics. The services of And Partners support every phase of a project, including logo design, brochure and website development, advertising, sales office implementation, floor plans and renderings. An Partners believes in the power of strategic design, not only as a means to differentiate brands, but also as a method for commanding premium pricing in a competitive marketplace. www.andpartnersny.com

Halstead Property Development Marketing
Marketing and Sales

A division of Halstead Property, Halstead’s Development Marketing Division is the exclusive sales and marketing firm for more than 65 new developments representing over 3,500 units in the tri-state area. The Halstead Property Development Marketing Division consults with developers on every aspect of the development process, including: pre-development planning such as comprehensive market research, detailed unit mix and layout analysis and amenities planning, all of which enables their clients to maximize sales prices, reduce absorption rates and provide an overall superior product benefiting the consumer and developer. In addition, the Division directs and coordinates the selection of all on-site personnel, conducts extensive sales training and monitoring, designs exceptional sales environments, and creates integrated communications planning including marketing, advertising, public relations and branding. For more information on the Halstead Property Development Marketing Division, please visit: www.halsteadpdm.com/home